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Using Design Patterns to Build Flexible and Extensible Software

// 07.26.2016 // Data

Software design pattern is a general repeatable solution to a commonly occurring problem in software design. It provides a description and guideline to solve a problem that can be used in multiple different situations. Because development speed is increased when using a proven prototype, developers using design pattern templates can improve coding efficiency and final product readability. MediaMath’s Engineering team used design patterns to add flexibility, extensibility and reusability to components of a greenfield real-time sizing service for Data Management Platform (DMP). Advertisers use a DMP to store millions of data entries that they have on potential users they would like to […]