Released: MediaMath iOS Event Pixel SDK
A simple framework for firing MediaMath Pixels
Until recently, we offered a native objective-C iOS library for firing MM Event pixels. This worked well for many of our clients but had one key shortcoming. AFNetworking provides indispensable high-level network abstractions for many iOS developers. However, developers often use their own, potentially incompatible, versions of AFNetworking. This introduced an overhead of maintaining a library with all versions of AFNetworking.
There was a simpler solution. Get rid of AFNetworking.
The new iOS SDK is:
- 100% native
- 100% open source
- -100% AFNetworking
It also offers some nifty new functionality over the previous release. Additional parameters may now be passed in as either a dictionary instead of as a URL-encoded string. When using the dictionary method, certain potentially sensitive information is automatically hashed using SHA-256.
The new SDK is available to check out from github today and is licensed under the Apache 2.0 license. We’d love to hear your feedback and suggestions for improvement!