A simple framework for firing MediaMath Pixels Until recently, we offered a native objective-C iOS library for firing MM Event pixels. This worked well for many of our clients but had one key shortcoming. AFNetworking provides indispensable high-level network abstractions for many iOS developers. However, developers often use their own, potentially incompatible, versions of AFNetworking. This introduced an overhead of maintaining a library with all versions of AFNetworking. There was a simpler solution. Get rid of AFNetworking. The new iOS SDK is: 100% native 100% open source -100% AFNetworking It also offers some nifty new functionality over the previous release. […]
Fotios Tzellos is a Developer Relations Engineer at MediaMath. He spends his time helping clients get the most out of our API and platforms. In a previous life, he developed film/TV post production and distribution software, including a stint at the BBC working on the iPlayer microservice architecture. He holds an MEng in Computer Science from University College London.